http://bluechoochoo.tumblr.com/

u think ur real cute, tho. digg: However, less obvious is that...

Fri, 24 May 2013 15:09:37 -0700

u think ur real cute, tho.

However, less obvious is that they have posted a currently hiring post in the source code of their website

Facebook Activity Log: You're messy

Fri, 24 May 2013 14:51:00 -0700

Facebook’s (Page) Activity Log is busted again.

Right before a long weekend, some are stranded/isolated from their precious scheduled posts. The good news? There’s an easy workaround.

I’m reblogging this post from two months ago in case any agency nerds are bumping into this today.

It’s an easy workaround, just type carefully:

Stay logged in to your personal account, visit the Activity Log url for your page: https://www.facebook.com/YOURBUSINESSPAGENAME/allactivity. The Activity Log will be visible.

northlab:

: Facebook Activity Log busted/blank for non-personal pages

bluechoochoo:

[update May 24, 2013: This issue is happening again. This workaround still works.]

[12:02 PM. Update with workaround.]

Here’s a workaround I got on Twitter from @raydennis + @GINGERtweetz:

Stay logged in to your personal account, visit the Activity Log url for your page: …

This just saved my afternoon! Thanks :) :)

Mass Instagram account deletions + the inevitable accompanying hoax

Thu, 23 May 2013 22:29:00 -0700

Summary: Many people had their Instagram accounts disabled ~~today~~ May 23rd. But even more played a game of telephone based off of misinformation and a viral hoax that spread across at least five social platforms with instructions on how to ward off the account deletion happening to you. Based off of social chatter, accounts appear to be getting restored without user-intervention, but it’s happening in waves, and not everybody is restored yet.

As of ~~11PM~~ ~~7AM~~ 9AM pacific, May 24, Instagram has yet to make official public statement, though they have privately responded to at least one person.

[update: Instagram spokesperson responded to Buzzfeed privately, assured problem was temporary. Still not clarifying what happened.]

Events as they unfolded (in my mind).

The worst hoaxes are based on a bit of reality.

There’s was/is a bit of chatter on Tumblr, YouTube, Twtter, Facebook, aaaaand Instagram this afternoon/evening about mass-account deletions on Instagram.

Some folks said their account was “disabled,” some said “deleted.”

The inconsistency made me pause. Not that we all have to use the same language, we are all special snowflakes, but computer-generated messages and dialogs are consistent, and when you see them first-hand, you tend to repeat them verbatim.

Plus, freaky they’re-gonna-shut-down-Facebook hoaxes pulse through social platforms with some regularity.

In other words, I suspected a hoax.

The case for the hoax?

#dontdeletemyaccount (and variations) spread throughout Instagram, and leaked onto Twitter and Tumblr, accompanied by some shady “official” messages.

(screenshot of statigram Instagram SERP for #dontdeletemyaccount below)

#sideeye

Not that you needed to be CSI: Instagram to figure this out.

Tumblr was onto it.

That said, lots of people who complained about getting their Instagram deleted, immediately made new Instagram usernames, with only a few (new) photos.

That’s a lot of work to perpetuate a hoax.

Plus some people weren’t including a call-to-action in their account of getting disabled. (A critical part of hoaxy opportunism.)

And people were making YouTube videos.

I started to think there was some legit issue.

Facebook:

(Bing social SERP result)

Tumblr:

Twitter:

Both MarketingLand and 9to5mac covered the story, but neither had a definitive interpretation of events. We were all going off of social chatter.

[Update: 9to5mac is reporting some users saying they’re accounts have been restored.]

Given that Instagram responded (privately) to somebody from CNBC, it’s certain that there was a legit issue.

I’m sure we can expect all accounts to be restored soon, in addition to an official statement.

In the meantime:

Jimmy Fallon riffing on Tumblr… on Tumblr

Thu, 23 May 2013 11:16:00 -0700

Jimmy Fallon riffing on Tumblr… on Tumblr

This is exactly why I’m not concerned by Yahoo!-sparked...

Wed, 22 May 2013 16:49:00 -0700

This is exactly why I’m not concerned by Yahoo!-sparked Tumblr-community revolt. Tumblr started ads a year ago in May 2012. They’ve slowly added more and more ads, and they were on the verge of getting even more aggressive. Some users have complained and mocked… but they don’t flee. (I would love to know about all the awesome ad-free social platforms they’re going to, though :D).

Also, there are many reasons to suspect Yahoo!’s ad infrastructure will allow for targeting that Tumblr currently can’t do. Which means no college students in dorms seeing Home Depot ads. :D

dailydot:

Tumblr’s advertising problem summed up in 1 orange cat

Now that Yahoo has purchased Tumblr, a good deal of speculation has gone into the question of, you know, what the hell Yahoo is going to do with it. A blog post by noted media analyst John Battelle floated the idea that it’s all about Tumblr’s native advertising system, something Yahoo is just beginning to explore.

There’s just one problem with that hypothesis: Tumblr users hate Tumblr’s native ads.

"Advertising platforms that work really well, work at scale. Tumblr has about 25 sales people. we..."

Wed, 22 May 2013 09:08:32 -0700

““Advertising platforms that work really well, work at scale. Tumblr has about 25 sales people. we have about 2500.””

- One of many interesting things Marissa Mayer said during her interview alongside David Karp (!) on CNBC yesterday.

I took some (text) notes and embedded the whole video interview on an earlier post.

18 minute (!) interview with Marissa Mayer + David Karp re:...

Tue, 21 May 2013 23:36:00 -0700

18 minute (!) interview with Marissa Mayer + David Karp re: Yahoo!’s Tumblr purchase, conducted by CNBC’s Carl Quintanilla.

They do a good job fending off the tired porn FUD.

summary:

Mayer: Tumblr has less porn than its peers (chew on that! -ed)
Karp: Tumblr is so big, it’s easy to advertise against the billions of other posts without appearing next to porn.

Mayer also says some interesting things about what it takes to make a successful advertising platform:

“advertising platforms that work really well, work at scale. Tumblr has about 25 sales people. we have about 2500. And that really provides turn-key monetization. If you start to say ‘let’s build up demand for that advertising, let’s figure out the pricing model,’ that does take time, and… that’s something that yahoo! and other larger companies have figured out.”

Yahoo! May 20th 2PM/5PM special event livestream URL

Mon, 20 May 2013 12:47:00 -0700

It’s not guaranteed tonight’s Yahoo! event is all about Tumblr (after all, we just had an investor conference call all about it).

But given that it’s in New York (Yahoo! is otherwise based in California), there’s a decent chance there’ll be something Tumblr-ish going on.

Yahoo! livestream URL here: http://screen.yahoo.com/yahoo-event-155000760.html

I’ve embedded the event player below, as well.

purple hazing

Mon, 20 May 2013 10:55:29 -0700

purple hazing:

This is what we, in the Tumblr business, call a welcome noogie.

continuants:

shortformblog:

kyriarchy:

shortformblog:

yahoo:

I’m delighted to announce that we’ve reached an agreement to acquire Tumblr!

We promise not to screw it up. Tumblr is incredibly special and has a great thing going. We will operate Tumblr independently. David Karp will remain CEO. The product roadmap, their team, their wit and…

Note to Yahoo: If you post images in text posts, they don’t look as good on the dashboard as straight-up image posts. You guys are new here, so we’ll give you some time to get used to things.

note to SFB: if you’re going to tell someone how to use tumblr, don’t reblog their text post as a link.

Note to kyriarchy: Maybe we wanted to encourage people to click on the link and read the full post on Yahoo’s Tumblr. (It gives people traffic. That’s what we in the sarcasm business call a “nice gesture.”)

Notes from Yahoo! Tumblr announcement investor call

Mon, 20 May 2013 09:32:30 -0700

Marissa Mayer using secondary Tumblr, not recommended

Mon, 20 May 2013 07:42:00 -0700

Just noticed that Marissa Mayer is using a secondary blog on Tumblr.

This is a common “wish I woulda known” issue for Tumblr noobs, and often causes problems.

Secondary blogs are when Tumblr lets you create additional blogs under your “main,” account, without having to sign-up separately for each one (unlike Twitter + Pinterest, which have rigid one-email, one-presence rule).

The problem with secondary blogs is that when you interact (Follow/Subscribe, Like, etc), the interaction comes from your primary username. Then people try to browse/follow you based on that primary username, without ever knowing about secondary URL/name. They assume the primary blog is “you,” and (possibly) follow a tumblr you didn’t intend for them to follow, even an empty/blank one. (In other words, the Discovery vector for secondary blogs is much more narrow. “No, that’s not me, follow me over here.”)

It looks like they grabbed the “marissamayer.tumblr.com” sub-domain to make sure nobody squatted it (I blogged about the new URL while trying to smoke out the Yahoo! acquisition rumor.), but then they made a secondary Tumblr with the stylized “e-less” R spelling of Mayer- Mayr, as a nod to Tumblr’s spelling, and that’s the tumblr she’s publishing with. Her second sub-domain is clever + fun, but they shouldn’t have made it a secondary blog.

If there are two URLs you want to preserve, I’d recommend making two separate Tumblr accounts, making each a “primary” blog.

(Secondary blogs have their place. And in general, letting users create additional blogs without having to re-register with different email addresses is very friendly, and something other social platforms could learn from.)

For more about how Tumblr secondary blogs work, check out this tutorial on by user unwrapping.

-
earlier, discovering the placeholder this weekend, pre-announcement:

bluechoochoo:

Just followed: http://marissamayer.tumblr.com

An imperfect science (maybe somebody is just URL squatting?), but how can you resist?

[update: Somebody asked how checked the age of the URL.
I used this tool: http://www.webconfs.com/domain-age.php.

There are many tools like it, it’s not necessarily the best. Checking the age of a URL (as opposed to the age of a domain) is an inexact science, as merely not being indexed could make a domain appear newer than it is. That said, the theme used (Tumblr’s current default theme), is another clue this is a pretty new URL).]

I see what you did there. marissamayr: The great workplace...

Mon, 20 May 2013 07:15:00 -0700

I see what you did there.

marissamayr:

The great workplace dilemmas of our time…

Yahoo! tumblr investor conference call starting now

Mon, 20 May 2013 06:00:00 -0700

Yahoo! tumblr investor conference call starting now :

[update: my notes from the investor call here]

Yahoo! Investor Relations / Yahoo

6am/9am eastern, May 20th.

Free stream, but you gotta email register (takes one minute)

The news of Yahoo!’s Tumblr purchase is making a buncha...

Sun, 19 May 2013 20:13:00 -0700

The news of Yahoo!’s Tumblr purchase is making a buncha people curious about Tumblr. Sure they’d heard of it, but didn’t quite realize how big it was.

While I could go on and on about its mobile traffic, timeliness, role in the 2012 election, etc… now’s a good time to cover its tone.

While the (satire) video above doesn’t quite capture Tumblr’s diversity of users, it does cover its diversity of tone. From the self-righteous, dead-serious activist, to the troll in-it-for-the-LULz, Tumblr’s wiiiiiide breadth of temperament could be compared to Twitter’s.

bluechoochoo:

Yeah it was made in fun, but this is an effective (musical!) Tumblr-in-Four-Minutes primer. Share immediately with the uninitiated/skeptics.

One challenge in explaining Tumblr to a non-user is that so much of the action is inside Tumblr, in the Dashboard, invisible to mere Tumblr blog visitors. This video clears that hurdle. :D

Extra credit to the creators for making the feminism section sound like Le Tigre. (compliment in both directions)

Related: Defining Tumblr.

Just followed: http://marissamayer.tumblr.com An imperfect science (maybe somebody is just URL...

Sat, 18 May 2013 18:11:00 -0700

Just followed: http://marissamayer.tumblr.com

An imperfect science (maybe somebody is just URL squatting?), but how can you resist?

[update: Somebody asked how checked the age of the URL.
I used this tool: http://www.webconfs.com/domain-age.php.

There are many tools like it, it’s not necessarily the best. Checking the age of a URL (as opposed to the age of a domain) is an inexact science, as merely not being indexed could make a domain appear newer than it is. That said, the theme used (Tumblr’s current default theme), is another clue this is a pretty new URL).]

you won’t fool the children of the...

Fri, 17 May 2013 17:17:41 -0700

you won’t fool the children of the revolution.

katsplanet:

yahoo wants to buy tumblr so i’m making an early prediction as to what would happen if this were to take place

Pinterest private messaging, aka "send pins"

Thu, 16 May 2013 13:18:00 -0700

Now you can send pins directly to your friends and fellow pinners from the web or your phone. You can even include a message to give it a more personal touch!

In other words, private messaging.

In a world where any notification is signal, a new instrument of notification is something marketers track closely.

That’s why we’re talking about this.

Pinterest DM me so I know it’s real.

pinterblog:

Have you ever seen a pin you knew a certain friend or family member would love? Now you can send pins directly to your friends and fellow pinners from the web or your phone. You can even include a message to give it a more personal touch!

Just tap Send from either web or mobile to send a pin. You can send pins to fellow pinners (if you both follow each other), Facebook friends, or email contacts. We’ll show you the most recent people you’ve sent pins to for easy access.

Your friend will see the pin in their notifications or in their email.

If they repin, like or comment on the pin, we’ll let you know through notifications, too!

It was possible to send pins before, through e-mail, but we’ve made it even easier. We’ll be rolling out this feature over the next few weeks. If you can’t send pins yet, sit tight and you’ll be able to soon.

We hope you’re excited to send pins to your friends!

—Sunny Rochiramani, Software Engineer, Currently obsessed with pinning to dessert

Happy Mother's Day, Twitter

Sun, 12 May 2013 10:01:00 -0700

“MILFs” trended.

So many motherlovers.

instagram #failwhale interpretation.

Tue, 07 May 2013 10:24:00 -0700

instagram #failwhale interpretation.

Photo

Sun, 05 May 2013 23:25:30 -0700