Just followed: http://marissamayer.tumblr.com

An imperfect science (maybe somebody is just URL squatting?), but how can you resist?

[update: Somebody asked how checked the age of the URL.
I used this tool: http://www.webconfs.com/domain-age.php.

There are many tools like it, it’s not necessarily the best. Checking the age of a URL (as opposed to the age of a domain) is an inexact science, as merely not being indexed could make a domain appear newer than it is. That said, the theme used (Tumblr’s current default theme), is another clue this is a pretty new URL).]

Now you can send pins directly to your friends and fellow pinners from the web or your phone. You can even include a message to give it a more personal touch!

In other words, private messaging.

In a world where any notification is signal, a new instrument of notification is something marketers track closely.

That’s why we’re talking about this.

Pinterest DM me so I know it’s real.

pinterblog:

Have you ever seen a pin you knew a certain friend or family member would love? Now you can send pins directly to your friends and fellow pinners from the web or your phone. You can even include a message to give it a more personal touch!

Just tap Send from either web or mobile to send a pin. You can send pins to fellow pinners (if you both follow each other), Facebook friends, or email contacts. We’ll show you the most recent people you’ve sent pins to for easy access.

Your friend will see the pin in their notifications or in their email.

If they repin, like or comment on the pin, we’ll let you know through notifications, too!

It was possible to send pins before, through e-mail, but we’ve made it even easier. We’ll be rolling out this feature over the next few weeks. If you can’t send pins yet, sit tight and you’ll be able to soon.

We hope you’re excited to send pins to your friends!

—Sunny Rochiramani, Software Engineer, Currently obsessed with pinning to dessert

“MILFs” trended.

So many motherlovers.

Pinterest hasn’t had a 1:1 relationship between events (Follows, Likes, Repins, etc) and notification emails for a while. This isn’t unique to Pinterest. For example, Twitter often “clusters” a group of your new followers into a daily notification email.

Where Pinterest is different, though, is that its on-site activity feed is incomplete/ephemeral. Stuff slides off the timeline, fast. (Compare to Twitter, which lets you scroll back in time until forever ago.)

Pinterest’s blink-and-miss-it activity feed creates some management pains for brands (and social pains for personal use) so it’s great news that they’re improving it.

This hasn’t gotten pushed live yet, so all we have is a screenshot to go on. Honestly, it still looks tough to navigate if you have a lot of events to scroll through, but it’s definitely better than before.

This change is part of a long list of updates/improvements to the new Pinterest UI.

“Recent Activity got an upgrade! It’s now located in the upper right corner. You’ll know when someone follows you or your boards; repins, likes or comments on your pin; or mentions you. You can even see older notifications.”

-Better search: Now we’ll suggest search keywords as you type. If you’re looking for “bacon,” you might see suggestions like “bacon roses” or “bacon desserts” (Yum.)

pinterblog:

Since we announced our new look, we’ve gotten lots of feedback from our community about things you love, things you miss, and things that could make Pinterest even better. Thanks to you, we’ve made some changes that we want to share with you today.

Stuff we’ve brought back. Hooray!

-See it now: After pinning, you can check out related boards or go straight to your pin by clicking “See it now.”

-Pinned from: Lots of you told us you missed the “via” feature, because it helped you find other people with tastes like yours. Now when you click on a pin, you can see who it was pinned from.

-Mentions: You can mention your friends in pin descriptions and comments by typing “@” before their name.

-Find friends: You can see which of your Facebook and Twitter friends are on Pinterest.

Stuff we’ve improved:

-More notifications: Recent Activity got an upgrade! It’s now located in the upper right corner. You’ll know when someone follows you or your boards; repins, likes or comments on your pin; or mentions you. You can even see older notifications.

-Better search: Now we’ll suggest search keywords as you type. If you’re looking for “bacon,” you might see suggestions like “bacon roses” or “bacon desserts” (Yum.)

-New pins (coming soon): We’ll let you know when new pins have been added to your home feed.

Stuff we’re still thinking about…

We know there are other things you’d like to see on Pinterest—like the ability to rearrange your pins, search for your pins, know when you’ve pinned something already, or create a board within a board.

We take these suggestions to heart, but it’s tricky to make them work for everyone. Some people don’t have a lot of pins, for example, so they don’t need boards within boards. We’re listening, though, and we’ll keep looking for ways to organize your stuff on Pinterest.

Thanks so much for sticking it out with us as we work together to make Pinterest better. We hope you like these updates, and keep that feedback coming!

P.S. We’re still rolling out the new look to everyone. If you haven’t gotten it yet, you can click on the “Get it now” button located at the top of your home feed.

—Cory Carpenter, Product Manager, Currently obsessed with pinning to Ideas for bedtime stories